Privacy policy
Privacy policy for The Split Shift
The Split Shift ("we", "our", or "us") is committed to protecting your privacy and handling your personal information transparently and securely.
This Privacy Policy explains what information we collect, how we use it, and your rights under UK data protection law.
Who we are
The Split Shift is a UK-based online magazine.
If you have any questions about this privacy policy or how we use your personal data, please contact us at:
Email: Lydia@thesplitshift.com
What information we collect
We may collect the following types of personal information:
Information you provide.
If you subscribe to our newsletter, we collect:
Your name (if provided)
Your email address
If you contact us via email or a contact form, we may collect: Your name, email address, any information you include in your message.
Information collected automatically
When you visit our website, we may collect certain technical information through website analytics, including:
IP address (which may be anonymised where possible)
Browser type and version
Device type
Operating system
Pages visited
Time spent on pages
Referring website
Date and time of your visit
This information helps us understand how visitors use our website and improve our content and services.
How we use your information
We use your information to:
Operate and maintain our website.
Improve our content and user experience.
Understand website traffic and visitor behaviour.
Send newsletters and updates to subscribers.
Respond to enquiries.
Comply with legal obligations.
We do not sell your personal information to third parties.
Newsletter
If you subscribe to our newsletter, we will use your email address to send you updates, articles, and other content relating to The Split Shift.
You can unsubscribe at any time by clicking the unsubscribe link included in every newsletter or by contacting us directly.
Website analytics
We use analytics tools to understand how visitors use our website. These tools collect information about website usage but do not generally identify you personally.
Analytics data helps us:
Measure website performance.
Improve our content.
Understand which articles are most popular.
Improve the overall user experience.
Where required by law, analytics cookies will only be used with your consent.
Cookies
Our website uses cookies to help it function properly and to collect analytics information. Cookies are small text files stored on your device.
You can control or delete cookies through your browser settings. If we use non-essential cookies, we will ask for your consent through our cookie banner before placing them on your device.
Legal basis for processing
Under UK GDPR, we rely on the following lawful bases for processing personal data:
Consent – when you subscribe to our newsletter or consent to analytics cookies.
Legitimate interests – to operate, secure and improve our website.
Legal obligation – where we are required to comply with applicable laws.
Sharing your information
We may share your information with trusted service providers who help us operate our website and newsletter, such as:
Website hosting providers.
Analytics providers (Google Analytics)
Email newsletter providers (Email Octopus)
These providers process information on our behalf and are required to protect your personal data.
We may also disclose information where required by law.
How long we keep your information
We retain personal information only for as long as necessary for the purposes set out in this privacy policy.
Newsletter subscription information is retained until you unsubscribe or ask us to delete your information, unless we are legally required to keep it for longer.
Your rights
Under UK data protection law, you have the right to:
Access your personal data.
Request correction of inaccurate information.
Request deletion of your personal data.
Restrict or object to certain processing.
Withdraw consent at any time where processing is based on consent.
Request transfer of your data where applicable.
Lodge a complaint with the Information Commissioner's Office (ICO).
You can exercise your rights by contacting us using the email address above.
Data security
We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, misuse, or disclosure.
Third-party links
Our website may contain links to other websites. We are not responsible for the privacy practices or content of external websites. We encourage you to read their privacy policies.
Changes to this privacy policy
We may update this Privacy Policy from time to time to reflect changes to our services or legal requirements.
If you have any questions about this privacy policy or how we process your personal data, please contact us at:
Email: Lydia@thesplitshift.com or Amberley@thesplitshift.com